Should you Write and Submit Articles to eZines?
By Charlene Rashkow. Copyright © 2001.
Recent figures indicate that over 45 million people surfed the net in the
past week and over 5 billion pages were viewed by those individuals. More
than likely by the time you read this article, the figures will have increased.
That should give you some indication as to whether or not your should write and
submit articles to e-zines. If you are eager to broaden your horizons by
attracting new clientele, informative writing presented on a popular e-zine is a
must.
THE APPROPRIATE STRATEGY
The process of writing and submitting articles to e-zines has proven to be an
extremely fulfilling and satisfying strategy particularly when it is done with
the appropriate intention. The key to writing good articles and having them
accepted is very basic. Make sure that you are sharing valuable information with
your readers and are not merely trying to sell your product or service. The
importance of writing articles is to demonstrate your credibility and
professionalism not just as a tool to promote your business.
POSTING YOUR ARTICLE
Posting an article on an e-zine not only provides you with an opportunity to
inspire others with significant information, but it allows you to demonstrate
your skill without propaganda. No one wants to do business with those who are
aggressively pushing their service or product on you. There's a lot more to
success than just making money. More often than not, when you are sincere in
your offering, it naturally leads to numerous connections that can only expand
upon your business. The important point is to be sure that you are sincere in
your offering.
GIVING AND RECEIVING
There is a natural phenomenon called giving and receiving. In order to
receive you have to prime the pump by giving. If you find your business a bit
blocked and you're not attracting the clientele you're after, try giving. You'll
be amazed at how quickly things turn around once you share yourself from a more
giving place.
FOCUS ON WHAT YOU KNOW BEST
Write about a subject that motivates you. Everyone is doing something that
can help another at some level. Focus on your particular subject of choice and
it will empower the reader. For instance, if you are a web designer, give
something away that enriches someone else's life. Share a secret you've
discovered or explain a method that others are not aware of. You'll be amazed at
the result.
WHAT IS AN E-ZINE PUBLICATION LOOKING FOR?
E-zines are primarily seeking articles with attention-grabbing information.
Readers of e-zines are seeking dynamic, informative discoveries. The majority of
e-zine visitors are busy and not interested in reading a lengthy online article
but want to find something that enhances their business and their lives quickly.
When an e-zine publisher chooses an article they do so by deciding whether it
will draw attention. Make sure your article can capture an audience immediately.
In addition highlight areas of interest by occasionally using upper case letters
especially if you want to gain attention to that particular subject.
TAKING ADVANTAGE OF THIS TREASURE HOUSE OF KNOWLEDGE
Take advantage of this awe-inspiring treasure house we call an e-zine for it
can have a profound and lasting effect on your life and your business. Employ
honesty when sharing your information, write about a subject that you enjoy,
give something away of value and most of all utilize this phenomenon to its
fullest extent. The world has truly become a very small place now that we are
all Internet savvy.
Charlene Rashkow is a Writing Stylist who successfully writes
outstanding business material for companies and individuals. For more than
15 years Charlene has been creating exceptional business and marketing content
which includes articles of interest, business plans, press releases, bios,
promotional material, resumes, brochures, website content and ghostwriting
amazing copy. You may contact Charlene Rashkow by visiting her at www.allyourwritingneeds.com
or you can write her at Crwriting@aol.com.
You can also call her directly at (310) 514-4844.
|